2024 Trends In Marketing. Discover 2024's top marketing trends including ai, voice optimization, chatbots, personalized content and video marketing for strategic growth. Gartner digital markets’ 2024 tech trends survey was designed to understand the timeline, organizational challenges, adoption and budget, vendor research behaviors, roi expectations, and satisfaction levels for software buyers.
An election year during the age of ai means that the only trend i can confidently predict is heightened unpredictability. We look at macro and micro trends for marketers to consider as part of their brand growth journey, and how they might suit their own objectives.